Be Different or Be Dead

www.bedifferentorbedead.com
Launched on January 13, 2009
Author / Book / Publishing, Author, Book, Writing, Blogs, Blogging, Professional / Commercial, Professional

Read about this project on the blog

Be Different or Be Dead  is the online component of a book by the same title, written by Roy Osing. The book focuses on helping businesses stand out from the crowd, while providing tips about how to carve out a unique place in current markets. Roy wanted to be able to market and promote his book online, as well as reach out to his audience with on-going seminars and workshops. He wanted to engage his audience in an interactive way beyond just reading his book, and that’s where Hop Studios came in.

The site features further information and ways to build upon the ideas expressed in the book about standing out from the typical business crowd. In these difficult economic times businesses need to come up with new strategies to “Be different” in order to keep from being “Dead”. Readers can contact Roy regarding one of his many seminars, workshops, or for a full strategy build and take advantage of his extensive knowledge for improving business practices.  He also offers a virtual consulting service via a contact form, and further advice through the Be Different blog. He is a full service guy. The coolest feature of the site is an Organizational Assessment tool. People can take a multiple-choice quiz on the site to test how their business measures up to the concepts they’ve read in the book. The aesthetics of the site are closely based upon the red, black and white colour scheme and design of the book’s cover.

Testimonial

"Working with Travis and the folks at Hop Studios was a delight! I was extremely pleased with not only the design, look and feel of my site, but also the responsiveness and caring attitude of the Hop people. If you're looking for a partner who is DiFFERENT from the pack, go with Hop."

Roy Osing

National Park Central Reservations
Live on January 13, 2012

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