I’ll be back in L.A. briefly from Nov. 11 - 16 to attend the Online News Association annual conference.
I will be staying at the hotel at Hollywood and Highland on Thursday, Friday and Saturday, but Sunday and Monday nights’ lodging is not yet known. Drop me a line if you’d like to meet for lunch or dinner or breakfast or some such!
In other news, today I had a crepe and bought a vacuum cleaner.
And Susie pounded out another chapter of her book, “Buzz Marketing with Blogs for Dummies.” It’ll be published in early 2005. Her own book! She’s like a rock star with writing! I’ll let you know when her official book blog launches.
“I’m not bitter about what happened to me as a child, and my mother was instrumental in keeping me from being so. ... She taught me to be grateful for my life regardless of what that entailed, and that’s directly related to the image of Christ on the cross and the example of sacrifice that he gave us. What she taught me is that the deliverance God offers you from pain is not no pain—it’s that the pain is actually a gift. What’s the option? God doesn’t really give you another choice.”
After over a decade of user testing, it is clear that the way we search the web is similar to the way we would search our home for valuables as it was burning to the ground. Frantically.
“We must shift the focus of companies back to the customer and away from shareholder value ... The shift necessitates a fundamental change in our prevailing theory of the firm… The current theory holds that the singular goal of the corporation should be shareholder value maximization. Instead, companies should place customers at the center of the firm and focus on delighting them, while earning an acceptable return for shareholders.”
You can scroll right easily by holding down the SHIFT key and using your scroll wheel. (Firefox users trying this will end up jumping to old Web pages until a) Firefox releases a fix, b) they change their settings like so.)