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I’m at Gnomedex in Seattle.  It’s a two-day conference that ... well ... um ... that’s part of the problem. The tagline is “Human Circuitry: a Technology Conference of Inspiration and Influence” but I have a hard time explaining what Gnomedex is all about.

However, I’ve heard great things about it for ages from colleagues who have attended, so I wanted to go and see what the event was about.

And now that I’m here, I’m more unsure than before.

First of all, it’s a very well-run conference.  Things ran well, there was good wifi, food, flow, scheduling, parties, name tags, etc.  (Name tags had twitter names on them but not company names.  I think both would have been useful.)

But the lifeblood of a conference, the sessions, were scattered, and though some of the sessions were really well done, others were simplistic or pedantic or just a bit dull.  And they were almost all a bit too long.

The sessions have covered: tax law affecting online affiliate sales; life extension technologies; 3D printers that extrude plastic; how to interview people well (i.e. for an article); fund-raising for cancer research social-network-ly; activism for homelessness; what skepticism is all about; viral videos turning to 3rd world music charity; show and tell of cool apps and web sites; a guide to nerds and the crafts they do… and more!  (See, I told you there wasn’t really a pattern)

It’s a single track conference, so when there’s a dull stretch, you can head out to the hallway and enjoy discussion and the vendor booths.  There’s enough schwag to keep me in T-shirts for a week, and some of the people I met included the folks behind Ping.fm, folks from Microsoft Surface, folks from Amazon,.... and more if I was in a more extroverted mood—see below.

I saw a lot of gadgets and devices here, but not as much new stuff and diversity as I’d have thought.  It’s *all* iPhones and *mostly* Macs and there isn’t as much in the way of GPS or fancy cameras or video game devices etc. etc. as I’ve seen at other tech fests.

I don’t think I’ve been as good about meeting new people here as I’ve been at other conferences, and that might be because I already know a pretty large number of folks here—posse blindness, I suppose.  Or it could be because there just aren’t as many chances to idly strike up conversations here.  There aren’t long lines, there aren’t shuttles, there are many other things in town to do and the hotels are spread out a bit. I don’t feel particularly extroverted this weekend, but I’m not feeling like I want back into my cave, either.

There are a whole lot of new people this year—more than half, definitely.  And many, many of the people are from Seattle area, not from far away. It’s possible that these local folks might be arriving late, leaving early, or being a little less committed to mixing and mingling. Dunno.

So overall, is Gnomedex worth the money? When you look at the conference cost itself, sure. When you think about the day off work, the travel and hotel, maybe not.  And it could also be that this just isn’t quite the conference for me.

It’s been around for 9 years, and it’s evolved and changed, and it could be I really would have liked Gnomedex 6, or that I’ll like Gnomedex 11.

Overheard

“Oh boy! Another great opportunity for personal growth!”

...who said it?

“I’m not bitter about what happened to me as a child, and my mother was instrumental in keeping me from being so. ... She taught me to be grateful for my life regardless of what that entailed, and that’s directly related to the image of Christ on the cross and the example of sacrifice that he gave us. What she taught me is that the deliverance God offers you from pain is not no pain—it’s that the pain is actually a gift. What’s the option? God doesn’t really give you another choice.”

...who said it?

After over a decade of user testing, it is clear that the way we search the web is similar to the way we would search our home for valuables as it was burning to the ground. Frantically.

...who said it?

“We must shift the focus of companies back to the customer and away from shareholder value ... The shift necessitates a fundamental change in our prevailing theory of the firm… The current theory holds that the singular goal of the corporation should be shareholder value maximization. Instead, companies should place customers at the center of the firm and focus on delighting them, while earning an acceptable return for shareholders.”

...who said it?

“We would accomplish many more things if we did not think of them as impossible.”

...who said it?

Comments

 

 

 

 

 

It's open bar tonight!

But seriously, every Gnomedex is different.. but something about it keeps me coming back year after year. Hopefully we'll see you back next year! We need to increase the Canadian content...

and btw, your vertical blog is trippin' me out.

 

Posted by Airdrie
  at 3:47 pm on Aug. 22, 2009

 

 

 

Yes, every Gnomedex is different. Some of them have an "I was at Woodstock" vibe (#5 felt like that). Others have a remarkable range of cool stuff (#8 last year), some are a bit more loosey-goosey (this year). But also this year had less conflict and geek head-butting than some previous ones.

I keep coming because it's close, not to expensive, includes people I like, and there's always something interesting and unusual. Plus it's a good chance for Air and me to come to Seattle without the kids.

 

Posted by Derek K. Miller
  at 4:22 pm on Aug. 22, 2009

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