Congratulations to Kathryn Lord, who has added a new blog to her many online activities at Find-A-Sweetheart.com. Kathryn is starting with a Blogger blog, though we’ve set it up so that it is published on her site, and has the same look and feel as the rest of her pages. We’re especially excited about this blog because it’s one of the first times we’ve convinced a long-time client to start a blog (we think everyone can benefit from having one!) . Here’s what Kathryn says about her new blog:
I?m too late to be included in the gang of bloggers who got chosen Time magazine?s Person of the Year for 2004, but my website designer Susannah Gardner convinced to jump in anyway. Along with being a super-talented web designer, Susannah also is a technical author. Susannah authored ?Buzz Marketing with Blogs for Dummies? which is due out in March. Here?s her blog devoted to buzz marketing: http://buzzmarketingwithblogs.com
We launched my blog last week. You can take a look at it at http://www.find-a-sweetheart.com/blog/ . As you?ll see, blogging seems made for me. I?ve had so much to write about that my enewsletter has always been too long, and even then, I?ve had to leave too much out. The blog gives me a place for all the Internet dating trivia that comes my way. It will also help me trim my newsletter to a more manageable length ? l?ll simply include links to my blog entries in the newsletter, along with two standard articles.
As well as providing a destination for my writing, Susannah tells me that blogging should result in more traffic to my website. Each entry gets treated by the search engines as a separate page, and numbers of pages count in the ratings. So if you?d like to take a look on how I am using blogging to further enhance and market my niche, take a look. And I?d be glad to answer questions.